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Embracing the Constraints of the Apple Watch

Posted by Bobby Emamian |15 Dec 15 |

The Apple Watch has seen more immediate popularity than the iPad or iPhone initially did. But if it’s going to stick around, it’s going to need apps that take advantage of the minimal screen space. This week, author Bobby Emamian tells us how his team learned to make sense of the Apple Watch.

The post Embracing the Constraints of the Apple Watch appeared first on UX Booth.

Embracing the Constraints of the Apple Watch

Posted by Bobby Emamian |15 Dec 15 |

The Apple Watch has seen more immediate popularity than the iPad or iPhone initially did. But if it’s going to stick around, it’s going to need apps that take advantage of the minimal screen space. This week, author Bobby Emamian tells us how his team learned to make sense of the Apple Watch.

The post Embracing the Constraints of the Apple Watch appeared first on UX Booth.

How to Build an App That’s as Addictive as Coffee

Posted by Bobby Emamian |22 Sep 15 |

September 22, 2015

Coffee and running are addictive in their own unique ways. Each provides a buzz that keeps people coming back for more. In kind, Runkeeper and Starbucks don’t just help people feed their addictions; these apps are as habit-forming as the behaviors they supplement.

Due to its goal-based reward system, Runkeeper’s users don’t feel like their run “counts” unless it’s tracked within the app. And due to Starbucks’ loyalty-based reward system, customers feel compelled to purchase with the app because they don’t want to miss out on the rewards and VIP status that come with being a regular customer.

When apps aren’t addictive, users open them one time, explore for a few minutes, and promptly delete them from their devices. Depending on your industry,…read more
By Bobby Emamian