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GM and MFA Students Work to Foolproof the Driving Experience for Millennials:College for Creative Studies MFA students design a Chevy-branded experience

Posted by College for Creative Studies |04 Feb 15 |

February 4, 2015

If it’s true that the more things change, the more they stay the same, are today’s youngest Millennials anything like their forebears? Maybe, when it comes to the excitement of getting behind the wheel for the first time. For every generation since their mass-production began, a car means freedom. Suddenly, anything seems possible, which doesn’t necessarily put parents at ease.

Studies show that 16-year-olds have more car accidents than any other drivers. And more than half of all teen drivers confess to talking on the phone while driving. Can design provide a solution to the problem?

Amin Einakian and Zhenmin Li, MFA students in Integrated Design at the College for Creative Studies (CCS),…read more
By College for Creative Studies