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How to Sell Content Strategy to Management

Posted by Hilary Marsh |24 Feb 15 |

The process of selling content strategy to management begins when the content strategist has a conversation with a key decision maker. This week, author Hilary Marsh shares with us a strategy for making that conversation simple and successful.

The post How to Sell Content Strategy to Management appeared first on UX Booth.

How to Sell Content Strategy to Management

Posted by Hilary Marsh |24 Feb 15 |

The process of selling content strategy to management begins when the content strategist has a conversation with a key decision maker. This week, author Hilary Marsh shares with us a strategy for making that conversation simple and successful.

The post How to Sell Content Strategy to Management appeared first on UX Booth.